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 1.  III.  2.  FLEXIBILITY

            Enterprise Teacher's Book includes optional oral or written activities, besides there is a suggested range of films for classroom viewing, moreover, it is noted that teachers can create their own questions to use with films of their choice if they have a different choice.  Hence, they are let to use their own initiative.

            For the profits of students there is a grammar reference section in latter three books of the course which broadly explain grammatical forms of each unit respectively.  Also Irregular Verbs List and Word Lists are appendices which ease individual -out of class- study of the coursebook.  Also Workbook is a material that can be used for self-study.

 1.  IV.  SEQUENCE OF THE CONTENT

            Enterprise grades the content to be taught in a graded basis, considering the ease of grammatical forms both in the sense of structural complexity assuming that "more complex structures are more difficult to learn".  So, for example, while Past Simple Tense is introduced in the 7th Unit of Coursebook 1- Beginner, Past Continuous Tense is presented within a higher stage; 4th Unit of the Coursebook 2- Elementary.  Also within the units the content is sequenced from comprehension to practise; there is lead-in sections in every unit of all Coursebooks and communicative practises follow subsequently.

            The Course takes authentic cultural topics into account which are sensible and interesting to learn, especially through reading sections which consists of cross-cultural texts.  (see Appendix 3, Enterprise 1- Beginner, p.99)

            Functionality is also taken into account in design as "communicative funtions are selected according to 'usefulness' to the learner, the extent to which they meet the learner's communicative needs" (Ed. Yavuz, M., Lecture Photocopies, p.32).  Namely, items which the students need most are taught.  So, it can be said that usefulness is considered in Enterprise since the topics are chosen from real-life, students learn new vocabulary, grammar usage (such as early teaching of Present Continuous Tense which allows to talk about immediate present and pronouns necessary to initiate a communication in English) and students are presented actual articles.

  V.  CLEARANCE OF THE LAYOUT

          In brief, it is observed that language items plus grammar forms, skills are organized and presented systematically in clear contexts so it can be said that it is easy for students to find their way around the Coursebook.

 PART 2         LANGUAGE CONTENT

 2.  I.  GRAMMAR

            Grammar is the basic determiner of any language course, in sense of its being the skeleton of a language.  It's impossible to think of a language without a grammatical structure.  Therefore, an effective teaching of grammar enables learners to create their own utterances and use language for their own purposes

            Different syllabus types have different styles of teaching grammar items as mentioned briefly before in Part 1.  For instance, Situational Syllabus primarily focuses on language form in situations and settings while Structural and Functional Syllabuses give grammar items either from their structure to their function or from their function to their structure, which means Situational Syllabus follows an inductive way to teach grammar items whereas Structural and Functional Syllabuses give these grammar items to the learners deductively.

           On the other hand, Integrated Syllabus, which Enterprise Course adopt, teaches grammar items not just in one specific way, but in various ways such as presenting the item firstly in a setting and supporting the presentation with skill-based activities and then showing the rules and usages of the item in a grammar diagram or box.

            In the 1st Unit of Enterprise 1- Beginner, Coursebook, the very first grammatical objective that is aimed, is to teach verb 'to be'.  Adopting the Integrated Syllabus, the book starts with giving a small passage to be listened and repeated.  In the passage, a man introduces himself and tells where he is from, how old he is and what his job is by using the proper form of the verb 'to be'.  Then comes the reading activity.  There are four short passages about different people from different parts of the world, introducing themselves.  The learners are expected to read those passages and give answers to the given questions.  This reading activity is followed by a speaking activity.  This time students are expected to read the short texts given and then ask and answer questions about different people in a similar way.  At that stage there is still no directly given grammar rules on how to use verb 'to be' in different utterances with different pronouns.  However, in the 'Language Development' section, there is a 'Grammar' part, in which a grammar box about afirmative and negative, and interrogative forms of the verb 'to be' in Present Simple Tense is given.  (see Appendix 4-a, Enterprise 1- Beginner, Coursebook, p.8)

            These boxes are, then, followed by fill-in exercises to improve the ability of the learners to adapt the rules to different situations.  After the rules about the verb 'to be' is given, there is another grammar box explaining how and when the indefinite articles 'a' and 'an' is used.  (see Appendix 4-b, Enterprise 1- Beginner, Coursebook, p.10)  This sequence is followed in each unit of all the four levels.

 2.  I.  1.  CORRESPONDENCE TO STUDENTS' LANGUAGE NEEDS

             The question why students want to learn English is the most essential key question in determining the method of giving the grammatical items to the learners in order to satisfy their needs such as the need to communicate effectively, to be familiar with the langauge systems, the need for challenge, for cross-cultural awareness, the need to take on more responsibility for their own learning.  These needs have an importance on deciding which way students may learn more effectively beside the needs that arise due to individual differences.

            As Enterprise has adopted Integrated Syllabus type, various kinds of needs, which students may feel, have been taken into consideration while designing the content.  That means the Books follow not only one kind of method to present and give the grammar items but through the units they give the students the opportunity to take what is given either in a deductive way or in an inductive way, either by using those grammar items actively or by just seeing it used by its native speakers, either by hearing it spoken or by applying the rules freely.  As all students may have different learning strategies, the books have tried to fore-seen those differences and minimized the possibility of neglecting some students of the course.  Thus, it can be said that the book is sensitive to what students need in order to learn well. 

            The presentation of any grammar items in small units is a lot better for easy learning.  Especially for the beginner and elementary levels, whose students just meet the language, it is important that the grammar items are given in small units in order to make sure that the students' attention isn't distracted by focusing on too many items.

          In Enterprise Coursebooks, presenting the grammar items in small units has been given importance.  Enterprise 1- Beginner Coursebook starts with presenting the verb 'to be' and the indefinite articles 'a' and 'an', and no other grammar item is focused on.  In the next Unit the verb 'have (got)' and the verb 'can' is given to the learners.  The other grammar items, although it's impossible to present the verb 'to be' or 'have (got)' without using them in other grammatical structures, aren't focused on as it would be too difficult for students to follow all of those structures at the same time.  From that angle, it can be said that Enterprise Coursebooks are suitable for students' needs to be given small amounts of grammar items to be able to handle the language more easily.

 2.  I.  2.  BALANCE OF FORM AND USE

            According to the course's syllabus coursebooks either emphasizes on language form or on langauge use, or on both.  If the designer of the course adopts Structural Syllabus, the language form is emphasized.  If Situational Syllabus is adopted, then, the emphasis goes onto the language use.

            As the Enterprise takes up Multi-Syllabus, in other words, Integrated Syllabus for its course, the emphasis is balanced which means it is both on the language use and form.  The treatment of form and used is tried to be balanced by first introducing the item in a context, in which students are expected to understand the meaning, and then explaining and showing the forms by formulating it.  However, the use of the language is prior to the form of it in some cases such as comparing two different grammar items.  If so, then students are expected to gather the information on the language form by discovering the differences between those items.  For instance, in Unit 1 of Enterprise 2- Elementary, the items, aimed to be taught, are 'Present Simple' and 'Present Continuous' Tenses.  In the grammar section, students are asked to name the tenses of the verbs in bold and match them to their uses in Exercise 21.  Till that section they aren't given any clues on the forms of those tenses.  They are expected to understand the meaning of the sentences and then to find out which tense is used when;

 1.  I'm having a fantastic time.                                    a.  habits/routines/repeated actions

2.  We spend our days hiking in the                b.  permanent states

mountains.                                                        c.  actions happening at the time of

3.  Norwegians really love the outdoors.            speaking

4.  Next week we're going to Oslo.                d.  fixed arrengements in the near future

5.  At the moment we are having                      e.  actions happening around the moment

cup of hot chocolate.                                            of speaking

(see Appendix 5-a, Enterprise 2- Elementary, p.10)

             However, in the following unit, in which 'Present Simple', 'Past Simple- used to' and 'So- Neither/ Nor' are being taught, students are first given an article that they can see how Present Simple is used without knowing the grammatical rules of it.  This time in the grammar sections they are given extra informations in boxes explaining them how and when to use these items;

                     Grammar: Present Simple

            Use: We use the present simple to talk about daily routines and habits. e.g. He             goes to work by bus.

 ·                    Grammar: Past Simple - 'used to'

            Use: We use used to or past simple to describe past habits and states which don't    happen / exist any more.

            I worked/ used to work as a cleaner.  (past habit)

            I didn't have/ didn't use to have long hair.  (state)

(see Appendix 5-b, Enterprise 2- Elementary, pp. 14-15)

 2.  I.  3.  RELATION OF ITEMS

            It's important to make a connection between the unknown items and the items already familiar to the learner.  This results in meaningful learning for the learners as they can load meanings to abstract concepts by linking the newly introduced items with the items they have already stored in their short/ long term memories.  Relating the unknown items to the already known items can be basicly done in two ways, which are comparing and contrasting. 

             In Enterprise Coursebooks, most of the grammar items being presented are related to each other in some ways.  The sequence of the items which are the objectives of the course has been designed by making sure that the learners can build them onto a strong basis which would be their knowledge of previously given grammar items.  For instance, in Enterprise 1- Beginner,  'Was/ Were' is being presented by saying "Was/ Were (past simple of the verb 'to be')" and again 'Had' is being presented by saying "Had (past simple of 'have') which learners learnt in the Units 1 and 2 (see Appendix 6).  In Unit 3 of Enterprise 2- Elementary, the students are given the item 'adjectives'.  It says "adjectives describe nouns" and when moved on to Unit 4, where adverbs are going to be taught this time, it is repeated once again that "adjectives describe nouns" just before stating that "adverbs usually describe verbs or other adverbs" (see Appendix 7).   So, by contrasting the adjectives and adverbs students are enabled to relate the new items to the familiar ones.  Therefore, they can realize a meaningful learning.

 2.  II.  VOCABULARY

            Every coursebook select its vocabulary based on some criteria.  One criterion alone is inadequate for selecting a workable vocabulary             as it's a tricky subject and isn't so simple to gather a useful and necessary vocabulary in a coursebook, and after this step is successfully done then the development of the given vocabulary should be provided.  Good vocabulary development activities tend to exploit some or all of the following;

 ·                    semantic relations - word groups according to meaning, synonyms, hyponyms, opposites

·                    situational relationships - word sets associated with particular situations, e.g. sport, transport, politics

·                    collocations - word commonly found in association, e.g. food and drink, for better or worse, also noun + preposition links and phrasal verbs (verb + particle links)

·                    relationships of form (often referred to as 'word building'), e.g. long, length, lengthen.

(Cunningsworth, A., 1995, p.38)

             Enterprise 1 and 2 claims that reading texts present new vocabulary in a meaningful context and the vocabulary sections practise and extend the vocabulary introduced in the reading texts, through various types of exercises and that a particular feature of the books is the teaching of collocations, helping students to remember vocabulary items as parts of set expressions, whereas Enterprise 3 claims that reading texts allow students to understand vocabulary from the context and that vocabulary practise sections focus on exploiting the vocabulary introduced in the reading text through various types of exercises such as 'word attack' (in which students deduce the meaning of words from context), gap-filling, collocations which help students remember vocabulary items as parts of set expressions, and sets of commonly confused words and that text-related idioms, phrasal verbs and prepositions are also included.  (Enterprise 1, 2 and 3, p.5)

             When the books are examined, it can be seen that collocations and situational relationships are mostly used through-out the books.  For instance, in Enterprise 1- Beginner, vocabulary given is as in the following;

·                    Unit 1 - countries & nationalities (collocation)

·                    Unit 2 - people's appearances (collocation)

·                    Unit 3 - furniture & appliances (collocation)

·                    Unit 4 - free time activities (situational), family relationships (situational) etc.

And in Enterprise 3- Pre-Intermediate;

·                    Unit 2 - Phrasal verbs: look (collocations)

·                    Unit 4 - holidays (situational), phrasal verbs: run (collocations) etc.

             In the Beginner level the amount of the vocabulary given is at the maximum level as every word is new to the learner.  In the Unit 1 of Enterprise 1- Beginner, there are over than 50 words presented to the students such as countries, nationalities, ordinal/ cardinal numbers and jobs.  This continues in every unit even in Elementary level.  However, when moved on to the Pre-Intermediate level the number of the new words given decreases a bit.

             Recycling plays an important role in developing the vocabulary as students are expected to be able to use the words, presented, actively in their own utterances.  Students should store the words from their short term memory to long term memory to be able to use them in future but storing in the long term memory is not enough alone as there is a possibility that the vocabulary stored in the long term memory and not used frequently may become passive vocabulary which means the students can understand the meanings of the words when they come across them in future but can't use them in building up sentences of their own.  At this step recycling gains importance as it should be enabling students to remember the words more frequently and not to let these words become passive.

             In Enterprise Coursebooks there are exercises, in which students have the opportunity to practise the vocabulary introduced in the reading texts, in the vocabulary sections and the vocabulary exercises are designed to help the students to remember vocabulary items as parts of set expressions.  Also the words learnt in a level such as in Enterprise 1- Beginner are repeated in the next levels.  For instance, vocabulary on people's appearances is given in Unit 2 of Enterprise 1- Beginner, and in Unit 1 of Enterprise 2- Elementary this vocabulary is repeated with some changes.  Daily routines in 5th Unit of Enterprise 1 is extended and repeated in the 2nd Unit of Enterprise 2 and so on.

             The vocabulary is mostly chosen from the daily life language such as family relationships (in Unit 4), daily routines (in Unit 5), weather conditions (in Unit 7), feelings & reactions (in Unit 11 of Enterprise 1- Beginner) and health/ illnesses/ accidents (in Unit 7), technology/ computers/ internet (in Unit 15 of Enterprise 2- Elementary).  Choosing the vocabulary from daily life situations increases the quality of the vocabulary as they are more useful for the learners due to the fact that there is a higher possibility that they are going to come across those words or will feel the need of using them elsewhere.

2.  III.  PHONOLOGY

         "Emphasis should be at least as much on the global aspects of phonology - weak forms, stress, rhythm, stress - as on producing individual sounds, because the production of natural sounding connected speech depends on the speaker's ability to handle the sentence stress and intonation of English with some degree of appropriateness.  These systems will most probably operate in English quite differently from the way they are used in the learners' mother tongues."  (Cunningsworth, A., 1995, p.41)

            When talked about 'phonology', articulation of individual sounds, words in contact (assimilation), word stress, weak forms, sentence stress, intonation should be considered.  Whether the emphasis is on areas of pronounciation that are important to meet learners' needs and help avoid misunderstandings becomes one of the most important questions under the topic of phonology.

            In Enterprise Coursebooks, it is claimed that pronounciation activities help students to recognise sounds and reproduce them correctly and added that intonation is regularly modelled and practised in numerous dialogues through-out each unit and all pronounciation exercises are on the cassettes accompanying the coursebook.  (Enterprise 1 - 2 - 3, p.5)

            In Enterprise Coursebooks, pronounciation work is generally stand seperately from the other types of work such as dialogue practising, except listening works.  For example, in the first unit of Enterprise 1, similar sounds are aimed to be studied as pronounciation activity.  Students are asked to listen and circle the odd word out.  The words, given, are;

1.  where          wear                we're

2.  she             sea                   see

3.  hair             hear                 here

4.  know            no                    now                            

5.  been            bin                   bean

6.  dear            deer                 dare

This is the whole pronounciation activity.  The words aren't given in a context.  There is no dialogues or meaningful setting.  Students will just listen to the cassette and circle the odd word out. 

            The phonological topics that are taken up by Enterprise 2 are; similar sounds, silent letters, /h/, sentence stress, '//, like/ 'd like, /ęd/, word stress, words that rhyme, syllabus stress and in the last 2 units intonation have been planned to be studied over.  In the 14th Unit, there is a pronounciation exercise which asks students to listen and tick how the speaker sounds. The given information is;

 1.  Oh no!  Not again!

            o scared

            o angry

2.  Oh no!  Not again!

            o bored

            o puzzled

3.  Really?  That's nice!

            o pleased

            o shocked

4.  Really?  That's nice!

            o excited

            o sarcastic

             In this kind of exercise student has to put the intonational features of the language and the mind states of people together and solve which sentence implies what kind of mind state by just hearing the voices of people.

             There are cassettes and audio CDs for pronunciaiton practice.  They provide good models for learners as they are authentic, good in quality, clear and understandable.

             Phonemic alphabet is used starting from the second unit of Enterprise 1- Beginner, and continues to be given in small units to the learners in each unit.  In Elementary and Pre-Intermediate levels, the phonemic alphabet is given to the learners regularly as one of the most effective pronunciation exercise.

PART 3         SKILLS

          Emphasis on skills in coursebooks can change according to the students' needs, syllabus type that is adopted or to the aim of the course.  If the learners are people who have migrated to another country and want to learn the language just to communicate with the people around their new neighbourhood then writing and reading wouldn't be primary skills to be practised and developed in the course, or in a coursebook designed to be used by native-speaker teachers, who would want the emphasis to be on listening and speaking, extensive reading wouldn't be desirable.  So, if the skills should be balanced or if some skills should be primary is decided accordingly.

             Coursebooks should develop students' skills in using English every bit as much as they help to develop student's knowledge (explicit or not) of the system of English.  (Cunningsworth, A., 1995, p.64)

             In Enterprise Coursebooks, it's claimed that they provide the students with extensive, systematic and well-integrated practice in the productive (speaking and writing) and receptive (reading and listening) skills necessary for successful communication in both oral and written forms of the language.

             Practice in all four skills is included in the books.  In each unit of all four levels there are reading, listening, speaking and writing sections which are sometimes integrated into each other according to the type of the activities.  First comes a listening passage, then what is listened to is read from the book, and after that speaking section comes in which the students are asked to talk about the place/ situation etc. which they have listened to and read about.  In the writing sections students are generally asked to write a similar kind of writing which is in the reading part. 

             The presentation and practice activities include the integration of skills in realistic contexts.  In the 2nd Unit of Enterprise 3, there is an article about the famous actress, Daryl Hannah.  Students, firstly, are asked to listen to that article and answer the questions just after listening it and then read it and again answer the questions.  In the latter parts there is an exercise (exercise 21, p.13), in which the students are expected to read a table and then listen to the tape and fill in the blanks on the table.  It's about an actor who acted in Star Wars and Raiders of the Lost Ark.  This activity can be shown as an example which includes the integration of skills in realistic context.  (see Appendix 8)

 

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